How a shifting games industry is affecting developers and publishers—Anna Kozlova’s column on GamesBeat
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Games companies have been challenged in the last couple of years. The number of published titles continues to rise, and consumer spending growth has remained modest. Simultaneously, consumer expectations are higher than ever, development budgets are soaring, and rising interest rates are making investors increasingly cautious.
In response to these challenges, a growing number of developers and publishers are seeking ways to optimize production costs while maintaining high quality and enhancing flexibility. The industry is evolving, and companies must adapt to stay competitive.
In her latest column on GamesBeat, Anna Kozlova, CEO of Room 8 Group, delves into these industry trends and explores how external game development partners like Room 8 Group can help developers save time, money, and resources. Learn more about the strategies that are shaping the future of game development here.